Russian propaganda infiltrates popular children’s games like Roblox with a Russian official hosting a concert in Minecraft.

Russian propaganda infiltrates popular children's games like Roblox with a Russian official hosting a concert in Minecraft.

The Growing Influence of Video Games in Russia’s Information War

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Russia is using a new medium to spread propaganda about its invasion of Ukraine – video games. A recent report from The New York Times has revealed that first-person, interactive games such as Roblox and Minecraft have become a breeding ground for Kremlin values and talking points.

These games allow users to design their own worlds, and some players have taken the opportunity to construct Russian parades, proclaim “Glory to Russia” during the war, and even depict Russian flags over territory taken from Ukraine. This highlights the extent to which the Russian information machine has infiltrated online platforms. Within Russia, the state tightly controls the information flow, suppressing any content that opposes the war and disseminating large amounts of misinformation.

The Times report identified several instances of Russian propaganda within video games, including at least one game that appeared to be influenced by a government official. An example cited was a Minecraft concert celebrating Russia Day, which was hosted and streamed by an official whose mother is a close ally of Russian President Vladimir Putin. Putin himself has shown interest in the potential of video games as tools for promoting education and patriotism.

Video games have also played a role in promoting Russian interests through other titles such as Russia’s version of World of Tanks and World of Warships, Fly Corp, Armored Warfare, and War Thunder. The objective of targeting younger players is to spread the Kremlin’s reach and find individuals who may be receptive to their cause.

Wargaming, the company behind World of Tanks and World of Warships, stated its support for the people of Ukraine, its studio in Kyiv, and its employees. The company separated its Russian versions of the games and stopped operating in Russia and Belarus, emphasizing their commitment to the cause. The development reflects the increasing awareness of the impact video games can have on shaping public opinion.

While Russia is not the only country utilizing video games to further its goals, the power of this medium should not be underestimated. In 2020, Insider reported on the success of the US Army in using online games and forums for recruiting purposes as their numbers dwindled. The influence of video games extends beyond national boundaries.

The Times report also highlighted a drone-strike simulation game called Death From Above, created by a German developer, which described it as a “propaganda game” aimed at garnering support for Ukraine. This example demonstrates how multiple nations see the potential of video games in shaping public opinion.

Representatives for Roblox and Microsoft, the owners of Roblox and Minecraft respectively, have not yet provided a comment on the issue. As the impact of video games becomes increasingly evident in the realm of information warfare, it is essential for governments, developers, and players to be vigilant and aware of the potential manipulation associated with this powerful medium.